IT ALL STARTED
& THIRTY VOLUNTEERS . . .
"Necessity is the Mother of Invention" -- Proverb
You know that fantastic salsa they serve with warm chips at your favorite Mexican restaurant?
I wanted that same quality available to me in the supermarket, but I could never find its equal . . . so I decided it was time to make it myself! I crafted this restaurant-style recipe over time, adjusting the spices, adding some cilantro here, removing a garlic clove there. When I was finally satisfied I had made my ideal salsa, I placed a post on NextDoor asking for volunteers to sample it in exchange for their opinion. I received thirty replies in just a couple of hours, so I filled a lobster pot, created an anonymous online survey, and dropped 12 oz tubs of salsa off to my neighbors (most of whom I had never met!) It was a nerve-wracking experience. But when the surveys came back with remarks such as: 'Great salsa. This would be an instant replacement for the ones we buy currently' and 'When will this be in stores? I would buy it in a heartbeat!', I knew: this one was too good not to be shared!